Central launches its first High Definition store in Guwahati


Aiyushman Dutta
GUWAHATI, April 02: 1st April, 2018: Future Group today launched its first ever High Definition Central store in Guwahati. The store located in Zoo Road promises to change the fashion benchmark of the city forever. Guwahati Central was launched by The Hon. Chief Minister of Assam Sarbananda Sonowal by the customary cutting of the ribbon in the presence of Kishore Biyani – Group CEO at Future Group, Vishnu Prasad – CEO at Central and Manish Agarwal – CEO of East Zone at Future Group. Post the launch, The Chief Minister went through an elaborate walk-through of the store.

Guwahati Central offers world class fashion designs, with over 500 international & domestic brands that display the latest trends making this the one-stop destination for customers who like to dress up like a showstopper. Spread over a sprawling one lakh sqft, Central aims to attract the style savvy individuals from the city. With world class services and a bouquet of high fashion brands to shop from under one roof, the High Definition Central will take the shoppers’ buying experience to the next level.

With state-of-the art décor, minimalistic fixtures and an aspirational fashion boutique feel, the High Definition Central vows to provide a never-before shopping experience to its customers right from the time they enter the store to the billing and cash counters. The space has subtle display that compliments the store design and aesthetics. The store is designed & specialized to offer an enhanced and a more customized service to the customers as per international standards.

Speaking at the launch, Mr. Kishore Biyani, Group CEO, Future Group said, “North-East India has always been special for us at Future Group. The launch of Central High Definition in Guwahati is a proud moment for us. We have always believed in staying ahead of the curve and understanding the need of our ever evolving customer. Guwahati Central defines the best of both the worlds in terms of fashion, choice, culture and sensitivity.”

Vishnu Prasad – CEO at Central said, “We are really excited to bring the best of fashion to one of the most fashionable cities in the country. The blend of top global fashion brands with international ambience at the High Definition Central in Guwahati will make it a truly global fashion experience.”

Manish Agarwal – CEO of East Zone, Future Group commented saying, “Central in Guwahati strengthens our presence in North-East India. No other region understands fashion as well as this region does. We are very excited to serve the fashionable customers of North-East in the most stylish way and giving them the best shopping experience in India.”

The High Definition Central in Guwahati will showcase a premium mix of national & international brands in various categories like Men’s and Ladies Formal fashion, Casual Wear, Ethnic Wear, Cosmetics, Fragrances, Handbags, Watches, Men’s and Ladies Footwear, Toys, Kids fashion, Lingerie and more. From brands like Tommy Hilfiger, Guess, Gucci, FCUK to acclaimed designer names like Michael Kors, Giorgio Armani, Ferragamo, Calvin Klein, Diesel, Roberto Cavalli, Versace, Dolce & Gabbana, Guwahati Central will serve as the one stop shop for the fashion conscious customers of the city.